Bio

30+ years leading marketing teams via campus-based, consulting, operations leadership, product development and professional development event leadership. Revolutionary marketing thought leader, supporting EdTech and campus-based clients. Visionary creative and strategic executive who scales services, builds new brands, inspires teams and supports goal attainment.

People, process and practice leader, directing talent development, organizational expansion and operational excellence to enable growth and empower innovation.

Expertise includes:

• Digital Marketing Strategy
• Creative Direction & Delivery
• Market Research Innovation
• Product Research & Development
• Public Speaking & Presentations
• Organizational Development
• Acquisition Integration
• Capability & Capacity Building
• Talent & Culture Development
• Process Improvement
• Budget & Resource Management

Career Highlights:

• Created the first and top market research study for higher education digital marketing, delivering nationally recognized annual research and presenting at top conferences.
• Transformed the higher education digital marketing practice at Ruffalo Noel Levitz into a full-service agency, driving product innovation aligned with client needs.
• Scaled and strengthened organizational talent and capabilities, driving increased capacity and scope while building a unified culture of creative and digital innovation.