Not everybody’s going to love your show. That’s why we focus on…
Fitting for listenership
Hey this is Fritz. While some people may be gearing up to become the next Joe Rogan of the podcasting world, the fact is not everybody’s going to be a fit for your show.
Not everybody’s even a fit for Joe’s show, hard as that is to believe.
There are, however, certain people out there that would love to listen. And with nearly 8 billion people on planet Earth today (as of December 31st 2021 anyway), even a .001% of that is a lot of people.
For your show, of course you’ll want to make sure you’re having the right guests on (which we help with as part of any service package), but you’ll have 10x, 100x or even 1000x listeners to your episodes than you have guests. Maybe more!
The key is figuring out how to structure the show to appeal to your target listeners.
Your best listeners are going to be the ones most likely to make some kind of decision in favor of your business, after hearing some episodes.
You might want them to come to your site and join a mailing list. Or you may want them to use a coupon for a course. Or schedule time to chat with you. Whatever the Call to Action is for your show, the show first has to be built to attract those listeners, get them to tap Play, and start getting familiar with you and your expertise.
That’s why a big part of the questionnaire that we have includes questions about your clients. Who’s been the best client that you wish you could clone fifty times over? Those people indeed exist, and they probably behave pretty similarly to those awesome clients you’ve had before.
And they’re out there waiting to hear your show.
If you’re ready to start thinking about getting your own show up and running, with a minimum of fuss, that questionnaire is below. Simply click that can’t-miss pink button and spend a few minutes letting us know about you. This is the first step in the process, and we do it for FREE for you.